Getting Found Online: 3 Behaviors Essential to DIY SEO

Being part of the small business community as not only a solopreneur, but also as a volunteer with the local chapter of SCORE and my town’s Main...

Do Hashtags Make a Difference? The Results of My Hashtag Ex...

In an earlier post, I shared my thoughts about using hashtags on Twitter. Rather than completely dismiss their relevance and effectiveness based on...

Fortune Cookie Friday: “You Will Be Fortunate In Every Th...

Fortune Cookie Friday has returned! And with it, more profound business advice from within those folded confections we all love to crack open after a...

Kick Your Blog Up a Notch with an Editor: But Consider Thes...

You know what your audience wants. You’ve got the expertise, the experience, and the pulse on what they expect to take away from your blog. While...

2 Things You Need To Deliver In Every Customer Experience (...

Communication and caring: If they’re MIA in customer interactions – especially the ones gone bad – kiss your credibility and your customer...

Solopreneurs Self-Assessment: “Fascinating” Ap...

Learning. When starting and running your own business, there’s no way around making it part of your everyday routine. There’s always something to...

Social Media Reminder: Perception, People and Patience

Social media seems like such a natural fit for some small businesses. Coffee shops, gyms, photographers…they’ve got plenty to share – and...