Solopreneurs Archives - Page 2 of 2 - Dawn Mentzer, Freelance Marketing Content Writer

Are You on the Right Track with your Social Media Efforts? ...

There’s no arguing that the many social media platforms out there have both subtle nuances and in-your-face differences. But regardless of which...

Could Your Business Make It Without A Website or Social Med

Having a kick-a$# web presence can do a lot for solopreneurs and small businesses. There’s no shortage of compelling reasons to have a killer...

Cool Tool Alert: Put Your Important Appointments in Evernot...

As solopreneurs, we’re always looking for ways to be more productive and organized. Among the tools galore to help with that: Evernote – my...

Your Business Communications’ Best Friends and Worst Enem

As I’m brainstorming to prepare to present a coaching session on better business writing to the administrative staff of a local institution, I’m...

Would You Have the Guts to Make Your Business Model Walk th...

Not all, but I think most, small business owners at some time reach a crossroads with either their business model as a whole, or specific services...

September 11 and the Solopreneur

September 11, 2001 touched all of us. We all remember precisely where and when we first learned of the unfolding events of the day. Every year, the...

Blurred Lines: Your Professional and Personal Social Media ...

Fact: The lines are blurred between “professional” and “personal” personas on social media. Is that a positive thing? Is it negative? Quite...

Marketing Essentials Round Up: What Every Small Business Ne

Last month, I contributed a series of 4 articles to SCORE for their Small Business Success Blog. The topic they asked me to address is one near and...

Do Hashtags Make a Difference? The Results of My Hashtag Ex...

In an earlier post, I shared my thoughts about using hashtags on Twitter. Rather than completely dismiss their relevance and effectiveness based on...

Fortune Cookie Friday: “You Will Be Fortunate In Every Th...

Fortune Cookie Friday has returned! And with it, more profound business advice from within those folded confections we all love to crack open after a...

Kick Your Blog Up a Notch with an Editor: But Consider Thes...

You know what your audience wants. You’ve got the expertise, the experience, and the pulse on what they expect to take away from your blog. While...

2 Things You Need To Deliver In Every Customer Experience (...

Communication and caring: If they’re MIA in customer interactions – especially the ones gone bad – kiss your credibility and your customer...

Solopreneurs Self-Assessment: “Fascinating” Ap...

Learning. When starting and running your own business, there’s no way around making it part of your everyday routine. There’s always something to...

Social Media Reminder: Perception, People and Patience

Social media seems like such a natural fit for some small businesses. Coffee shops, gyms, photographers…they’ve got plenty to share – and...

Solopreneurs: 3 Things to Consider before Saying “Yes” ...

Solopreneurs’ entrepreneurial skills and experience – and our flexibility in scheduling our work – make us attractive candidates for...

3 Ways You Should NEVER Treat Your Customers

Although customers aren’t always right, they are the lifeblood of your business. You need them. And though you think they need you in return, the...

Content is King – But Only With Quality and Consistency

Content has been a hot topic as businesses of all sizes and varieties compete to get noticed and stay top of mind with customers and prospective...

It Isn’t Easy Being Green: 3 Tips for Getting Up to Speed...

Let’s cut to the chase – starting out as a solopreneur is challenging. Although you don’t have to deal with certain aspects of running a...

2 Tips for Gracefully Declining an Opportunity – Cut ...

As solopreneurs, there is only so much work that we can handle independently at any given time. Certainly there will be “lean” times when you...

To “MT” or “RT” on Twitter? That is the Question.

When I first took notice of “MT”s (Modified Tweets) in my Twitter feed, I commented on someone’s blog post on the topic that I really didn’t...

Making Your Personal Likeability Your Biggest Business Asse

When you’re in business for yourself, especially as a professional services provider, it’s evident that people do business with other people –...

Building a Runaway Truck Ramp for Your Business

Runaway truck ramps are one of those “hope I’ll never need to use one” necessities that minimize the risk of a catastrophe. Big rig drivers...

Fundamental Rule for Having a Productive Day as a Soloprene

That Cinderella song, Don’t Know What You’ve Got Till It’s Gone is playing through my mind as I craft this post. Why? Well, I haven’t had the...

Painless Ways for Finding Content to Share on Social Media

In talking with other solopreneurs and small business owners in my community about social media, I’ve found that their biggest challenges are: A....

The Essentials Every Solopreneur Needs to Track about Leads...

Solopreneurs who provide professional services know that “who they know” goes a long way in bringing in new business. There’s no sitting around...

Fortune Cookie Friday: “Good news will come to you by mai...

The first Friday in June has arrived – and with it, another Fortune Cookie Friday! Time to explore the wisdom within… “Good news will...

Thrill Ride: Adrenaline Rush of Being a Solopreneur

Earlier this week, I experienced a blast from the past. This video on Facebook is particularly nostalgic for me because I’ve always lived less than...

Making Summer Work for the Home-based Solopreneur: 4 tips ...

In just two weeks, I’ll have my third go as the “school’s out for summer insatiable solopreneur.” As all of you home-based...

United We Stand: Small Business Week and the Solopreneur

It’s Small Business Week! What better time to reflect on the many wonderful aspects of being a solopreneur and to offer insight to people who are...

Fortune Cookie Friday: “Your principles mean more to ...

Friday at last! And time for another Fortune Cookie Friday interpretation of a folded confection’s inner wisdom. “Your principles mean more to...

Volunteering: Your good works can be good for you professio...

In one of my first posts here on The Insatiable Solopreneur, I shared about the give and take aspects of volunteerism. I’m passionate about...

Tending to Business (and all else): The grass is always gre...

Given the undeniable truth within this particular quote by some wise but unknown person, I can’t believe I had never seen it until just recently!...

Fortune Cookie Friday: “You always bring others happiness

Another Friday…another interpretation of a fortune cookie’s inner wisdom. “You always bring others happiness.” As I think about it, I...

Your Inner Critic: When to listen; When to ignore

Last night at my daughter’s Girl Scout troop’s meeting, the leader challenged the girls to think about their “inner critic”. What does it...

Evernote Epiphanies: To Do List Efficiency

Professionals of all sorts have been raving about the web-based productivity tool Evernote. I, too, have been using it, but pretty much only as a...

3 Things Solopreneurs Need to Market Themselves

Overwhelming is an understatement when describing the amount of marketing tips and best practices that are available online, in books, at...

Patience: The Ultimate Entrepreneurial Virtue

As an entrepreneur launching and operating a business, you need a lot of things. Among them: a solid business concept, funds, a marketing plan,...

Keeping Up With Connections: Looking for Best Practices!

The Ultimate Challenge It’s what I find most challenging to stay on top of on social media (especially on Twitter and Google+)…reviewing the...

Quality is a Habit

I Saw the Sign (Yes, as a matter of fact; that Ace of Base song is playing in my head!) Driving home from a business meeting yesterday, I saw a sign...

It’s the Little Things That Matter, But Don’t Sweat the...

Time and time again, we hear, “It’s the little things that matter.” And that’s a beautiful thing…well, usually anyway! As a solopreneur,...

What’s Behind Your Brand? Ask Yourself These 6 Key Questi

One of the most difficult things about starting a business is to gain clarity about the basics behind your brand. It seems like it should be the...

2 Rules of Business Communications: Mind your “p”s and ...

When running your own solo business, communication is at the foundation of building and maintaining client relationships and referral opportunities....

Using Linkedin for Local, Face-to-Face Connections Leads to...

Linkedin is what I consider the unsung hero of social media. I’ve met business owners who push it aside because Linkedin users don’t appear...

3 Simple Ways to Make YOU a Preferred Professional Services...

Clients have options. It’s one of the most wonderful things about our business environment; however, it can also pose a challenge to those of us...

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